How to Apply Makeup for Mature Skin - L’Oréal Paris (2024)


The makeup you wore at 15 is probably not the same makeup you wore at 26 or 35 or 43 and onward. Trends change but so does our skin, and when things like texture and fine lines become more prominent, if you’re not wearing the right makeup, those common skin concerns may look more noticeable.

If you think that achieving a gorgeous, glowing makeup look is reserved for young folks, think again. A fabulous face of makeup and a radiant complexion is possible at any age — you just have to take product choices and application techniques into consideration. If you’re ready to master makeup for mature skin, keep reading to learn how to perfect makeup for people 50 and older.


What Is the Best Way to Apply Makeup for Mature Skin?

To make your mature skin glow without looking like it's smothered in makeup, here are seven tips to consider for your makeup application on mature skin.


1. Less Is More When It Comes to the Eyes

As you age, it’s common to see wrinkles and sagging skin in the eye area. Because of this, using dark makeup near the eyes only accentuates signs of aging so we suggest skipping dark, shimmery and dramatic eyeshadows on the lower lash line. Instead, apply them to the lid, and opt for some simple eyeliner on the lower lash line.

2. Opt for Brown Eyeliner Over Black

Brown eyeliner is great for creating soft makeup looks, and it’s an excellent choice for people with mature skin because it’s not as harsh as black. L’Oréal Paris Age Perfect Satin Glide Eyeliner with Mineral Pigments in Brown is a great choice for mature skin because it has a smooth, creamy formula that doesn’t tug at the eyes. It’s also a waterproof formula that’s suitable for sensitive eyes.

3. Use Eyeliner to Elongate Your Eyes

Eyeliner can also be a powerful tool to create the illusion of bigger, more wide awake eyes when used properly on the upper lash line. An effective way to create the appearance of bright, elongated eyes is to create a winged eyeliner shape in the outer corner.


Use liquid eyeliner, like L’Oréal Paris Infallible Grip Precision Felt Waterproof Eyeliner in Brown, for a precise application and follow it up with a lengthening mascara, like L’Oréal Paris Telescopic Instant Lift Washable Mascara, to define your lashes.

4. Be Careful What Moisturizer You Wear Under Foundation

While opting for rich, deeply hydrating moisturizers is great for mature skin, be careful about using super heavy creams when you’ll be wearing foundation on top, as emollient moisturizers may make your foundation pill or run.

A great moisturizer to layer under makeup is the L’Oréal Paris Revitalift Triple Power Day Lotion SPF 30. It’s a deeply hydrating pick that isn’t heavy or greasy — and it contains SPF protection, which is essential for all skin types, especially mature skin. Not to mention it’s formulated with vitamin C, hyaluronic acid and pro-retinol to address fine lines and wrinkles.


5. Opt for Lightweight, Hydrating Foundation Formulas

After applying a lightweight moisturizer, continue with a hydrating foundation formula that can be built up for more coverage as needed, like L’Oréal Paris Age Perfect 4-in-1 Tinted Face Balm Foundation. Its creamy, balm-like formula evens out the complexion in a natural-looking way, and it feels comfortable on the skin.


Another option that we recommend for mature skin is L’Oréal Paris Age Perfect Makeup Radiant Serum Foundation with SPF 50. It has a hydrating, formula infused with a hydrating serum that doesn’t settle into fine lines, and it has SPF 50.


6. Blend Your Foundation With a Makeup Sponge

If you’re wondering: how can I make my foundation look smoother with mature skin, use a makeup sponge to apply your liquid complexion products like foundation, tinted moisturizer and cream blush. Damp makeup sponges are great because they soak up excess product, and ensure that your skin won’t look cakey or that your makeup won't accentuate fine lines, wrinkles, or texture. Plus, using one is a foolproof way to achieve a streak-free foundation application.

7. Don’t Skip Blush

The beauty community has been singing the praises of blush for the last few years, and for good reason. Blush is highly effective at giving the face dimension and vibrancy, and it brings a liveliness to your complexion. Try L’Oréal Paris Age Perfect Radiant Satin Blush with Camellia Oil; it’s a satin cream to powder formula that’s easy to blend onto the skin with a fluffy blush brush. It also contains fine shimmer particles that give the complexion a gorgeous, youthful, natural-looking glow.


Should Mature Skin Use Dewy or Matte Foundation?

Mature skin should opt for dewy foundation because the hydrating finish is more flattering on fine lines, texture and wrinkles, whereas matte foundations can appear dry and cakey. Additionally, as you age, your skin also gets drier, and dewy foundations are much more moisturizing and flattering on the skin than their matte counterparts.


What Foundation Does Not Settle Into Wrinkles?

Age Perfect Makeup Radiant Serum Foundation with SPF 50 is a lightweight foundation with the consistency of a serum. The formula does not settle into fine lines or wrinkles, which is very optimal for mature skin. Generally, lightweight foundations will be less likely to settle into wrinkles and fine lines, but do your research before purchasing to make sure.


Next: 5 Places to Apply Bronzer for Sun-Kissed-Looking Skin


Photographer: Stephanie Price, Photo Assistant: Thomas Miller, Digi Tech: Sergio Colon, Art Director: Hannah Packer, Creative Producer: Becca Solovay, Content Director: Shalwah Evans, Visual Designer: Sarah Duvivier, Makeup Artist: Kelly Bellevue, Hair Stylist: Akihisa Yamaguchi, Wardrobe Stylist: Rika Watanabe, Wardrobe Assistant: Fausti, Model: Jacky Lee

How to Apply Makeup for Mature Skin - L’Oréal Paris (2024)

FAQs

What is the best way to apply foundation on mature skin? ›

Starting with a small amount of product and building up coverage is a crucial step when applying foundation to mature skin. This leads to a more naturally glowy look versus overdone or cakey, and it can also help prevent your foundation from creasing or settling into fine lines.

Which Loreal product is best for mature skin? ›

Treatments for mature skin
  • Age PerfectAge Perfect Cell Renewal Regenerating Face Serum. ...
  • Classic Day Cream. ...
  • Age PerfectGolden Age Rosy Anti-Sagging Day Cream 50ml - For Very Mature Skin 60+ ...
  • Age PerfectAge Perfect Cell Renewal Regenerating Eye Serum 15ml - For Mature Skin 50+ ...
  • Age PerfectClassic Face Toner.

How can I make my 60 year old skin look dewy? ›

5 Tips to Get Glowy Mature Skin
  1. Gently Cleanse Your Skin. ...
  2. Moisturize, Moisturize, Moisturize. ...
  3. Incorporate Topical Antioxidants Into Your Skin Care Routine. ...
  4. Never Forget Your Sunscreen. ...
  5. Opt for Luminous Makeup Over Matte Finishes.
Dec 7, 2023

How do I prepare my mature face for makeup? ›

Quinn emphasizes that the most important tip for applying foundation to mature skin is the prep step right before foundation. "The skin needs to be hydrated before any foundation is applied. Massage in your face and eye creams, use a roller for added penetration, and follow up with a brightening primer," he says.

Should you put concealer on mature skin before or after foundation? ›

If your aim is to even out your skin tone, you'll probably want to apply foundation before concealer. A major pro for applying foundation first is that you'll usually have to use less concealer to perfect your skin's complexion afterward.

Should aging skin use powder or liquid foundation? ›

I'd normally advise liquid to clients that ask this same question as they tend to give the skin a more dewy, youthful appearance, and don't emphasise fine lines or wrinkles like some powders can.

What do dermatologists recommend for mature skin care? ›

Some of the best ingredients for mature skin include hyaluronic acid, glycerin and ceramides, says Dr. Reshmi Kapoor, a board-certified dermatologist and owner and founder of Brooklyn Dermatology in New York City. Kapoor also recommends looking for antioxidants, which protect against free radical damage, she says.

What age is Loreal Paris age perfect for? ›

Beauty designed especially for mature, 55+ skin.

How can I tighten my 60 year old skin? ›

You can go the nonsurgical route and add firming creams or facial exercises to your skincare routine. There are also cosmetic procedures that provide quicker results, such as laser surfacing or ultrasound skin tightening. To find the best solution for you, consult a board-certified dermatologist.

How can I get flawless skin at 60? ›

When it comes to skin care in our 60s and 70s, dermatologists recommend making the following lifestyle changes if you haven't already done so.
  1. Bathe to relieve dry skin. ...
  2. Use a humidifier when the air feels dry. ...
  3. Wear gloves while doing housework and gardening. ...
  4. Protect your skin from the sun. ...
  5. Go fragrance free.
Sep 8, 2021

What makes old skin look younger? ›

You can eat foods rich in antioxidants or apply antioxidant creams directly to the skin. Studies suggest that topical vitamin C maybe especially helpful to minimize the appearance of fine lines and wrinkles. Check with a dermatologist for products that contain enough vitamin C to be effective.

What makeup should I avoid for mature skin? ›

10 MAKEUP MISTAKES TO AVOID FOR MATURE SKIN
  • Going too heavy on the foundation. ...
  • Foundation that's too pale. ...
  • Powder based products. ...
  • Too much concealer. ...
  • Too much eye makeup. ...
  • Overdone eyebrows. ...
  • Skipping the moisturizer. ...
  • Skipping the SPF.
Oct 19, 2021

What foundation won't settle into wrinkles? ›

Our Top Picks:
  • Best Overall: Armani Beauty Luminous Silk Foundation, $69.
  • Best Foundation for Dry Skin: Chanel Les Beiges Healthy Glow Foundation, $65.
  • Best Full-Coverage Foundation: Makeup by Mario SurrealSkin Foundation, $42.
  • Best Foundation With SPF: Shiseido Synchro Skin Radiant Lifting Foundation SPF 30, $47.
Feb 29, 2024

What do you wear under foundation for mature skin? ›

Be Careful What Moisturizer You Wear Under Foundation

While opting for rich, deeply hydrating moisturizers is great for mature skin, be careful about using super heavy creams when you'll be wearing foundation on top, as emollient moisturizers may make your foundation pill or run.

Is it better to apply foundation with a brush or sponge? ›

Fingers are best for a quick and natural application; sponges are good for achieving a flawless finish; and brushes are ideal for full coverage. And sometimes, a little mixing and matching can go a long way.

How do you apply foundation so it doesn't settle into wrinkles? ›

If your skin is dry, your foundation is more likely to cling to any dry patches and settle into wrinkles. So make sure to hydrate your skin well before applying foundation. Margina: Hydrating the skin plumps up the skin, which helps to keep makeup from settling into fine lines.

What is better for mature skin, powder or liquid foundation? ›

Liquid foundation is usually favoured for very mature skin too as powder foundation can settle if you have deep fine lines. A liquid formula is a great all-rounder for everyone but is highly recommended for dry skin types, rosacea, mature skin, or those seeking a hydrating base.

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